Event / Presentation

CEO Tomohiro Fujita Presented at the 19th Saudi-Japanese Business Council Meeting

2025.01.27

MATSURI (a project to establish the microalgae-based industry)
Healthcare / Gut microbiota

Tomohiro Fujita, CEO of CHITOSE Group, gave a presentation at the 19th Saudi-Japanese Business Council Meeting (hereinafter, SJBC) held in Saudi Arabia on Sunday, January 12th.

SJBC is held periodically to promote economic cooperation between Japan and Saudi Arabia by facilitating information exchange and networking in areas such as investment, technology, human resources development and others.. The council was attended by Yoji Muto, Minister of Economy, Trade and Industry of Japan and His Excellency Khalid Al-Falih, Minister of Investment of Saudi Arabia, as well as more than 150 government officials from both countries and member companies of the SJBC.

Four Japanese companies gave presentations at the council. Speaking on the theme of GX (Green Transformation), Fujita declared, “We will turn the desert green and generate significant profits.In explaining the strategy to turn the desert green, Fujita introduced the current progress in MATSURI, a project that leverages photosynthesis and CHITOSE Agriculture Initiative.

After the presentation, Fujita was approached by local government agencies such as the Ministry of Investment and government-affiliated companies to discuss the proposal in more detail. CHITOSE Group will continue to cooperate with local companies and governments and take the lead in establishing bioeconomy in the Middle East.

Event Overview
Event name: The 19th Saudi – Japanese Joint Business Council Meeting
Date: Sunday, January 12th, 2025
Venue: The Federation of Saudi Chambers
Title: CHITOSE can make the Middle East green while generating significant profits!

About MATSURI
https://matsuri-partners.chitose-bio.com/en
MATSURI, MicroAlgae Towards SUstainable and Resilient Industry, is a project led by CHITOSE Group aimed at establishing an advanced microalgae-based industry in collaboration with partner enterprises and governmental agencies. Beginning in April 2025, MATSURI will expand beyond microalgae to encompass a broader range of technologies, including agriculture and resource circulation. As what MATSURI means in Japanese, CHITOSE continues to lead the festival to promote and develop a sustainable society through the use of biotechnology. We look forward to your participation in MATSURI.Click here to contact us.

About CHITOSE Agriculture Initiative
https://agriculture.chitose-bio.com/en
Founded in 2015, the CHITOSE Agriculture Initiative is committed to developing a circular agriculture that can sustainably yield delicious produce with high nutritional value by maintaining the farmland’s ecosystem. It emphasizes empowerment of local farming communities and the importance of soil quality, particularly by nurturing microorganisms vital to its fertility. The initiative is active in Malaysia, Singapore and Thailand.