Information
In September 2024, CHITOSE Group announced the establishment of a Chitose Agriculture Co. (CAT) in Thailand, a company specializing in circular agriculture, with the goal of expanding the production and sales of sustainably grown vegetables and fruits for Southeast Asian markets.
This expansion builds on the company’s successful operations in Malaysia and Singapore, where CHITOSE Agriculture Initiative (CAI) has experienced significant growth in recent years. Today, CAI’s produce is available in 60 supermarkets and outlets and is featured prominently in the cuisine of premier restaurants.
この投稿をInstagramで見る
The decision to enter the Thai market was driven by strong local demand for fresh, premium-quality products, the growing popularity of Japanese cuisine, and Thailand’s vibrant dining culture. CAT plans to introduce its current product offerings, such as exclusively grown sweet CHITOSE white corn, to the Thai market, while also collaborating with local farmers to enhance the supply of region-specific agricultural products.
Additionally, CAT aims to empower local communities through the establishment of supply chains and promotion of sustainable agricultural practices. This will not only build an environmentally friendly production system but also contribute to the livelihoods of ethnic minority groups, who are predominantly engaged in agriculture.
About CHITOSE Agriculture Initiative:
Founded in 2015, the CHITOSE Agriculture Initiative is committed to developing a circular agriculture that can sustainably yield delicious produce with high nutritional value by maintaining the farmland’s ecosystem. It emphasizes empowerment of local farming communities and the importance of soil quality, particularly by nurturing microorganisms vital to its fertility. The initiative is active in Malaysia, Singapore and Thailand.
Related Information
Chitose Agriculture Initiative: Thousand Years of Sustainable Agriculture
[Instagram] Chitose Agriculture, Official Account